Prima IP d.o.o. successfully applied to the public call ‘Incentives for the Digital Transformation of SMEs’ (P4D 2025) with the project ‘Digital transformation of Prima IP d.o.o.’!
The comprehensive digital transformation operation in the company includes technological, organisational and human resources measures aimed at improving business efficiency and increasing the company’s competitiveness in the digital environment.
The key objectives of the operation are:
- Establishing digital tools for connecting with customers, including a web-to-print portal, digital proof approval and a personalised user experience for B2B clients.
- Digitalising and automating internal processes by introducing advanced tools (Enfocus Switch, PitStop, an electronic document management system, Power BI) and fully integrating the Multipress MIS.
- Establishing a comprehensive data strategy that includes collecting, centralising and analysing production and business data using business intelligence and the basics of artificial intelligence.
- Improving employees’ digital skills through systematic training of the entire team, internal mentoring and the inclusion of persons with disabilities in digital processes.
- Supporting the development of energy- and resource-efficient processes by optimising production, reducing errors and monitoring material consumption (digital tools).
- Increasing added value per employee by introducing lean, data-driven processes that reduce manual work and increase efficiency without additional staff.
- Improving cyber security.
The cost eligibility period runs from 1 October 2024 to 20 February 2026.
The total value of the project is €235,116.56 including VAT.
EU co-financing of the project amounts to €66,669.97.
The operation is part-financed by the European Union from the European Regional Development Fund and by the budget of the Republic of Slovenia.
Link to the EU funds portal: https://evropskasredstva.si/




